Assignment 2: Pricing Strategies and Decisions
Due Week 10 and worth 245 points
You will use the same client and scenario for this assignment that you used for Assignment 1.
Instructions
Develop a report about your client for your boss (three to five pages recommended) that includes the following components:
Pricing Strategy Management
Evaluate the pricing policies, processes, and methods your client uses to manage its pricing strategies.
Identify the policies used to manage the pricing strategy of the company.
Describe the price-setting process the company uses and determine if prices are sustainable and profitable.
Differentiate between incremental and avoidable costs and analyze contribution margin for your client’s three top-selling products.
Pricing Decisions
Discuss the challenges your client could face when implementing a new or updated pricing strategy.
Ethics and the Law